Raised in Providence, Rhode Island, Noèl Puèllo is an artist and clothing designer who studied 3D Fibers Arts at the Massachusetts College of Art and Design. In 2019, she moved to Philadelphia, PA, to study at the Tyler School of Art, where she received an M.F.A. degree in Fiber and Materials Studies. A successful installation and video artist, Noèl adjusted her practice to focus primarily on producing apparel when she lost her teaching job. Noèl shifted to making clothing because it seemed like there was still want for comfort and luxury. In addition, some people had extra money to spend because they were no longer shopping in stores or going out, and Noèl took advantage of the surge of support of small businesses in the early days of the pandemic. 

Noèl Puèllo creates sculptural apparel using only upcycled and deadstock fabrics. Noèl works with these materials because it gives importance to the discarded. It reminded her how her mother would constantly repurpose clothing that no longer served the body but could be useful in other ways, such as becoming a washcloth or a mop. The silhouettes created are fashion-forward and flattering for all bodies. Designing less for celebrities and more for the everyday person, Noèl’s hand-crafted garments are versatile, multifunctional, and affordable. Noèl attributes her attention to affordability to growing up in a low-income neighborhood and is committed to selling her works on a sliding scale. Using online platforms like Instagram to sell and promote her work, Noèl’s entrepreneurial spirit shines almost as bright as her vibrant garments. She has taken advantage of the social media market approach, creating excitement around limited clothing sales through drops. Releasing her new works Wednesdays at 3 pm, the 20-30 pieces she posts typically sell out by the end of the day.

Models: @cdbrandtsims @kaixiyang.art
Creative Direction & Photographer: @lavalivin
Photographer: @sir.thurston 

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