Sara Hartmann

Assistant Professor in Entrepreneurship, Massachusetts College of Art and Design

Sara Hartmann is an educator and arts entrepreneurship change agent. As faculty at Massachusetts College of Art and Design, she founded the Creative Economy Business Incubator, a scale-agnostic program designed to support the unique needs of art, design, and cultural ventures. Sara also produces MassArt’s Creative Economy Workshop Series in partnership with the City of Boston. This popular series offers free business skills training and professional development for artists and designers. She has taught business and design at UMass Dartmouth, Simmons University, Mount Ida College and Lasell College.

Prior to academia, Sara worked both as a costume designer for theater and opera, and as a digital marketer for apparel and consumer product start-ups. Her experience moving between the cultural and innovation economies has inspired her work addressing the resource gaps faced by would-be founders in creative industries.