F. Philip Barash is creative director at Sasaki, where he oversees the firm’s place branding practice. An accomplished writer, curator, and brand-builder, Barash works with private and public clients on telling compelling stories about their environments. In his role, Barash helps clients define and communicate the vision, strategy and design principles for major real estate developments and public realm projects. His critical writing frequently appears in regional and national publications. Barash has served as editor of a weekly magazine, overseeing coverage of design culture, including architecture, landscape, and urban design. He has worked with major civic organizations, where he convened urban planners, visual artists, designers, philanthropists, and civic leaders to implement creative placemaking initiatives, such as the largest work of public art in Chicago’s history. He has developed programs, including lectures, exhibitions, and awards, which engage public audiences.