Design Thinking for Rocket Scientists (Preview)

Removing Barriers for Innovation at NASA

In the 1960s, the average age of a NASA employee was 27. As a brand new agency with a once-in-history mission to put a human on the moon and bring them back to Earth safely, the National Aeronautical and Space Administration was moving fast and loaded with young talent. This is where we get the term moon shot, meaning a plan to innovate quickly and achieve something big that was previously thought impossible.

Photo by NASA/Bill Ingalls

By Brian Romer, Director of Design, Thomson Reuters Labs

Over the decades, NASA has grown and launched dozens of other missions beyond the Apollo Moon program, from Voyager to the Space Shuttle, the International Space Station to landing robots on Mars. At over 60 years old, NASA is still known as the pioneer and leader in space exploration, but multiple nimble competitors from the private sector now play a growing role in the field…

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From Design Museum Magazine Issue 015